There are several things that I have effectively taken away from both Chapter 9 and 13. Establishing my credibility, previewing my main points, creating a memorable message, and using an informative speech as a learning opportunity.
First off, establishing my credibility was something I evicted from my first speech. I went from the story straight to my main points and never really allowed the audience an opportunity to learn from what I was about to say. I believe that depending on how credible a speaker is right from the very beginning gauges how much his or her audience is going to remain attentive to his or her speech. Next, I learned to make very, very clear exactly what your main points are. I tend to disguise my main points into several phrases or sentences so that the speech does not feel so structured, but I learned that making it clear cut so that the audience hears it right away can prove much more effective.
Creating a memorable message in my conclusion is one thing I always strive for. When concluding a speech I tend to come up with a corny moral message or ending sentence that may seem outrageous, just so that audience can remember what I had just said, particularly by anything that I believe is memorable. I never really thought about what I did until the book mentioned it, and now I know that it merely another tactic for the audience to become more attached to the words that one may say.
Lastly, using the informative speech as a teaching/learning tool. I believe that the informative speech isn't just for getting the grade, but also to inform the audience of something that he or she may not be too familiar with. It can prove very effective if one person is giving an informative speech about something that people is generally fond of, and throws in an alternative perspective, or even something that is completely new and the audience knows nothing about.
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